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Waze Local Fundamentals Certification Answers







Waze Local Fundamentals Assessment Answers is given by Waze and with Waze Local Fundamentals Assessment Answers you can demonstrate your mastery of Waze. The Waze Local Fundamentals Certified users will have ability to management of Waze. One of the question asked in certification Exam is, Which Waze offering is a data exchange program that offers Waze vital insights on proposed road closures and detours? You have to complete all course videos, modules, and assessments and receive a minimum score of 80% on each assessment to receive credit. Waze Local Fundamentals Assessment Answers will make you expert in waze , through which you can converts into leads and new customers and gain benefit in your business or career .

Which Waze offering is a data exchange program that offers Waze vital insights on proposed road closures and detours?

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List of Waze Local Fundamentals Assessment Questions Answers

1. Almost ⅓ of the Wazers you reach on Waze Local live within how many miles of your business?

6
10
12
15



2. Depending on the advertiser and their needs, if a client wanted to reach drivers during the afternoon only, could they do this?

Yes, with day part targeting
No, not on a specific day of the week
No, not at a specific time
No, Waze ads are random



3. How are Waze routes developed to be as efficient as possible?

Crowd-sourcing
Collective GPS tracking
Both of these
Neither



4. How do you calculate an Ad’s Click-Through Rate (CTR)?

Ad Unit Clicks/Impressions
Impressions/Ad Unit Clicks
Navigations/Ad Unit Clicks
None of these



5. How does the Waze Dashboard define the Navigations performance metric?

The number of Wazers who search for your business
The number of Waze users who click “Drive There”? or “Go”? from an ad unit or location preview
The number of Wazers who see your ad
The number of Wazers who click on your phone number



6. How many crowdsourced reports on routes and road conditions does Waze receive each month?

10 million
13 million
27 million
53 million



7. How many hours per month do Wazers average on the app?

2
5
6
11



8. How many people use Waze around the world each month?

20 million
50 million
75 million
> 110 million



9. How many people use Waze around the world?

20 million
50 million
75 million
100 million



10. How many times per day do drivers feel they must use Waze in order to pass “The Toothbrush Test”??

1
2
1.5
0



11. If you plan to spend less than $100/day, which solution is most suitable for your business?

Waze Local Starter
Waze Local Plus
Both
Neither



12. If you plan to spend less than $169/day, which solution is most suitable for your business?

Starter
Plus
Brands
None of these



13. In 2017, ads on Waze generated how many navigations to local businesses around the world?

4 million
10 million
14 million
24 million



14. In 2017, more than ______ drivers visited local businesses in the U.S. advertising on Waze?

0.3 million
1.3 million
2.3 million
3.3 million



15. In designing your Waze Ads Creative, you’re encouraged to think of your Waze ads as which of the following?

Newspaper classified or magazine campaigns
Repurposed digital ads cut from the Internet
Billboards and signs
Television commercials



16. In the U.S., almost ⅓ of the Wazers you reach on Waze live within how many miles / km of your business?

44475
42644
43800
15 / 24



17. In the U.S., nearly half (46%) of all Waze users have a yearly household income of what amount (USD)?

$50K or less
$75K
$90k
$100K or more



18. In the U.S., on average, what navigational increase do businesses experience when they advertise on Waze?

0.02
0.09
0.1
0.2



19. In the U.S., on which of the following popular branding platforms do people spend the most in-app time per month, on average?

Waze
Pinterest
Snapchat
Twitter



20. In the U.S., Wazers with how many people in their household make up 65% of overall users?

0
1
2 to 4
5 to 10



21. In what year did Google acquire Waze?

2005
2008
2013
2017



22. Insights and data allow Waze Local to effectively target drivers by knowing what?

When drivers are visiting your competitors
When drivers are near your business
When drivers are near your business or visiting your competitors.
When drivers are at home or work



23. Is there a minimum investment to become Certified?

Yes
No, but Fundamentals Certification is required
No, but Advanced Certification is required
None of these



24. More than what percentage of drivers using Waze are between 25 and 54 years old?

0.25
0.5
0.75
0.99



25. Name the level(s) of the Waze Partner Program.

Certified
Partner
Certified and Preferred Partner
Waze Local Partner



26. Name the level(s) of Waze Agency partnership?

Certified Partner
Preferred Partner
Certified Partner and Preferred Partner
Waze Local Partner



27. Nearly half (46%) of all Waze users have a yearly household income of what amount?

$50K or less
$75K
$90k
$100K or more



28. On average, what navigational increase do businesses experience when they advertise on Waze Local?

0.02
0.09
0.1
0.2



29. On which of the following popular branding platforms do people spend the most in-app time per month, on average?

Waze
Pinterest
Snapchat
Twitter



30. On which platform can small and medium-sized businesses or national brands seeking localized campaigns advertise?

Waze for Brands
Waze Local
Waze Ads
None of these



31. Passing the “Toothbrush Test” means that drivers use Waze ____ times per day.

1
2
1.5
0



32. Pricing for both Starter and Plus is based upon what type of model?

CPM
Flat rate
Yearly subscription
Monthly fee



33. Pricing for Plus starts at $____/day?

$1,000
$500
$169
$400



34. Pricing for Waze Ads is based upon what type of model?

CPM
Flat rate
Yearly subscription
Monthly budget



35. Pricing for Waze Local Starter begins at as little as $ ____/day, while Waze Local Plus starts at $____/day?

$10 / $1,000
$100 / $500
$2 / $100
$1/$500



36. Waze Ads campaigns should follow a recommended limit of _______ characters or less.

25 characters or less
60 characters or less
100 characters or less
200 characters or less



37. Waze is a _____ movement company, with the power to move people to you.

Car
Traffic
GPS
Human



38. Waze turns business locations into destinations by encouraging Wazers’ drives to be:

Spontaneous
Influenced
Assisted
All of these



39. Waze users spend how many minutes per day, two to three times per day on the app?

2 to 3
5 to 10
50 to 20
20 to 40



40. Waze uses insights to effectively target drivers _____?

When they are at work
When they are at home
When they are near your business or visiting your competitors
When they are not using Waze



41. Wazers with 2 to 4 people in their household make up what percentage of overall users?

0.25
0.5
0.6
0.65



42. What additional features are in the Plus dashboard?

History Navigations and Save Clicks
Inbox Impressions
Inbox Action Clicks
All of these



43. What additional performance tracking metrics does the Plus Dashboard include?

Action Clicks
Ad Downloads
Inbox Impressions
All of these



44. What are some of the customizable CTAs offered for the Zero-Speed Takeover feature?

Drive There
All of these
Save for Later
Save Offer



45. What business information do Branded Pins provide when a user clicks on them?

Business locations and store hours
Phone number and special deals
Store hours and phone number
Business locations, store hours, phone numbers, and special deals.



46. What business information does a Branded Pin provide when a user clicks on the info button?

Business locations and store hours
Phone number and special deals
Store hours and phone number
Business location, store hours, phone numbers, and special deals.



47. What can advertising on Waze Local help businesses of all sizes achieve?

Raise their profile
Increase location awareness
Drive in-store traffic by turning their location into a destination
All of these



48. What can advertising on Waze Local help small and medium-sized businesses or national brands seeking localized campaigns achieve?

Raise their profile
Increase location awareness
Drive in-store traffic
All of these



49. What do all three ad formats help businesses achieve?

Differentiation from similar businesses in their area
Improved location awareness
Increased navigations to their locations and in-store traffic
All of these



50. What do all three ad formats help small and medium-sized businesses or national brands seeking localized campaigns achieve?

Differentiation from similar businesses in their area
Improved location awareness
Increased navigations to their locations and in-store traffic
All of these



51. What do the Waze Dashboards allow you to do?

Manage your Starter or Plus account settings
Track the performance of your campaign
View and edit your Creatives
All of these



52. What is our company’s mission statement?

Outsmarting traffic, together
Encouraging carpooling
Promoting ride-sharing
Take 50% of cars off the road



53. What is the minimum investment requirement for Preferred Partners?

$15k per month for three consecutive months
$45k in the last three months
Either of these
Neither



54. What is the most recent Waze offering?

Connected Citizens Program
Waze Ads
Waze Carpool
None of these



55. What is the newest Waze offering?

Connected Citizens Program
Waze for Brands
Waze Local
Waze Carpool



56. What is the Waze key user benefit?

Save drivers 30 seconds per day
Save drivers 1 minute per day
Save drivers 2 minutes per day
Save drivers 5 minutes per day



57. What type of additional support do Preferred Partners receive?

Client acquisition support
Training materials
Dedicated Account Manager
All of these



58. What type of additional support do Waze Preferred Partners receive?

Client acquisition
Training materials
Dedicated Account Manager
All of these



59. What types of aggregated performance reports can you receive in the Plus Dashboard?

Impressions
Engagement
Both of these
Neither of these



60. Which ad formats does the Plus solution offer?

Branded Pins and Promoted Search
Zero-Speed Takeover
All of these
None of these



61. Which additional ad format does Waze Local Plus offer?

Branded Pins
Promoted Search
Zero-Speed Takeover
None of these



62. Which Agency Partner service level requires Advanced Certification and a minimum quarterly investment?

Waze Certified Partner
Waze Preferred Partner
Both
Neither



63. Which file type(s) can you use for your Waze ad Creative?

Jpg
Png
Both
Neither



64. Which of the following is NOT considered a user Action in the Waze Dashboards?

Ad Unit Clicks
Views (Impressions)
URL Visits
Navigations



65. Which solution is meant for businesses with 1 to 10 locations?

Brands
Starter
Plus
None of these



66. Which Waze offering is a data exchange program in an effort to form partnerships with local governments around the world?

Waze Carpool
Connected Citizens Program
Waze Ads
Waze for Brands



67. Which Waze offering is a data exchange program that offers Waze vital insights on proposed road closures and detours?

Waze Carpool
Connected Citizens Program
Waze Local
Waze for Brands



68. Which Waze Partner Program service level requires Waze Ads Advanced Certification and a minimum quarterly investment?

Waze Certified
Preferred Partner
Both
Neither



69. Zero-Speed Takeover displays ads when drivers ________?

Check their phone
Come to a complete stop for more than 3 seconds—safety first!
Search for a business
Begin driving



 



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