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Answer of A user comes to your site from a browser bookmark that contains the tag utm_source=google. Which traffic source will this click-through be attributed to?
Answer of An advertiser wants to increase the reach of his ad campaign without exceeding his monthly budget. Which strategy will best help him reach this goal?
Answer of Can geotargeting settings affect the CPC for an ad?
Answer of On a site there are pages with the addresses http://site.com/?order=by_size, http://site.com/?sort=by_price. How can you combine these pages into one single URL (http://site.com) by using actions?
Answer of How can you create an ad group with Search banners?
Answer of What type of goal from this list can be used to track traffic from external links?
Answer of Which report can give you full information about a user’s IP address?
Answer of Which strategy allows advertisers to set a daily budget limit?
Answer of What are the traffic sources for sessions from bookmarks, and sessions for users who manually type in the address into their browser?
Answer of What information on orders is collected in the report “E-commerce – Content of orders”?
Answer of What type of goal must you use to track clicks on site buttons?
Answer of In which case would goal statistics become unavailable?
Answer of Look at the Click map in the screenshot. Which link got the most clicks in the period selected?
Answer of Which blocks of counter code are enough to install on a site so that Yandex.Metrica can correctly collect and display information on site traffic in the informer?
Answer of A user is looking for bus tickets from Moscow to Riga. Which keyword correctly takes the direction of the trip into account?
Answer of In which standard report can you evaluate the keyword effectiveness in a Yandex.Direct ad campaign?
Answer of A counter is installed on all pages of a site except the main page. If a user finds your site via a search engine, ends up on the main page, and then goes to the Contacts page of your site, how will Yandex.Metrica record the traffic source for this session?
Answer of Keyword: concert tickets. Which search query will NOT trigger this ad? Select two correct answers.
Answer of What happens if there is overlap between different retargeting criteria?