Answer of Oscar’s been asked to create a video asset for a new Google App campaign. To follow video asset best practices, what should the video focus on?

Answer of Clara’s colleague recommended she use a built-in tool called Bid Guidance for her existing Google App campaign. What information can Clara expect to see when using Bid Guidance?

Answer of What are the two main marketer objectives for app promotion?

Answer of What important role does app promotion play in the mobile gaming industry?

Answer of What are two ways to achieve creative excellence in Google App campaigns? (Choose two.) Select All Correct Responses

Answer of Claire understands the impact an app store listing can have on her Google App campaign. She wants to partner with the developer team to optimize the listing, so users who land there will be more likely to download. Which three components of the Google Pla

Answer of As with all Google Ads products, brand safety is of the utmost importance to Google App campaigns. Therefore, Google gives advertisers additional control over their placements, including the ability to exclude placements. What’s the maximum number of plac

Answer of Cosmetics brand Lit Looks isn’t getting the reach they expected from their Google App install campaign. They want to optimize their creative mix, focusing on video assets. They currently have two portrait videos and two landscape videos, ranging from 10-3

Answer of Ben just launched an app for his pizza-delivery business. Which three in-app actions are most applicable for Ben’s business? (Choose three.) Select All Correct Responses

Answer of Robert’s about to start creating an HTML5 asset for his Google App campaign. According to HTML5 asset best practices, what should be included before the HTML5 ad plays?

Answer of When creating a Google App campaign, what determines a campaign bidding strategy?

Answer of Poppy’s setting up an App campaign, and she wants to aquire a high volume of users while also generating plenty of in-app purchases. Which of the following settings should Poppy select to achieve her marketing objective?

Answer of Machine learning automates much of a Google App campaign once it’s live. What’s one reason marketers should still be involved in the campaign after it’s launched?

Answer of How does asset variety help with reach?

Answer of What are two compelling reasons to include an app as part of a marketing strategy? (Choose two.) Select All Correct Responses

Answer of What are two ways marketers can benefit from machine learning in Google Ads? (Choose two.)

Answer of Harry’s about to launch a new app and wants to attract new users with the help of a Google App campaign. Which campaign subtype should Harry select when setting up this new campaign?

Answer of What two things are marketers realizing as machine learning becomes more widely used? (Choose two.) Select All Correct Responses

Answer of An education company is preparing to run a marketing campaign for their app. Identify three factors the company should consider when determining the objectives for their upcoming campaign. (Choose three.) Select All Correct Responses

Answer of George regularly checks his conversion data in his Google App campaign, but recently he overheard coworkers talking about the importance of including view-through conversions and he’s not sure what that means. What does a view-through conversion mean for